Our story
FlowTrack was born out of frustration. Our founder, Arun, had 4 bank accounts, 3 investment apps, an EPF account, a home loan, and a mutual fund portfolio — and absolutely no idea what his net worth was. One Saturday, he sat down with a spreadsheet and spent 6 hours trying to figure it out. The number he got was probably wrong.
That weekend, he decided to build the tool he wished existed — one where you manually log every rupee, because if tracking hurts, you change. No bank linking. No auto-sync. Just you, your money, and the truth.
Our mission
Every Indian deserves a clear, complete picture of their financial life — and the awareness to improve it.
We're on a mission to help 10 million Indians save money.
Meet the team
A small team with big ambitions for Indian personal finance.
Arun Krishnan
Founder & CEO
Ex-Razorpay. Built FlowTrack to solve his own financial chaos.
Meera Joshi
CTO
10 years in fintech. Previously led engineering at a leading neobank.
Karthik Rao
Head of Product
Former PM at CRED. Obsessed with making finance feel simple.
Divya Menon
Head of Design
Ex-Flipkart. Believes financial tools should be beautiful, not boring.
In the press
We're hiring
Passionate about personal finance and building beautiful products? We'd love to hear from you.